FIELD NOTES

A creative director's field notes

This is where I think out loud. Luxury branding, AI creative direction, what the hospitality industry keeps getting wrong, and the slow build toward something I'm making myself. Equal parts professional journal and telenovela. Subscribe if you want to follow the whole thing.

Nautical Nana: Sea Witch Centered
Ruthie Kohrman / CREATIVE Ruthie Kohrman / CREATIVE

Nautical Nana: Sea Witch Centered

Nautical Nana: Sea Witch Centered is a maximalist love letter to all things coastal, crustacean, and just a little uncanny. Picture oversized florals blooming out of clam shells, high-drama fireplaces wrapped in veined marble, and windows so tall you can hear the salt wind whistle through them.

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